Localization Tips and Product Updates

It's fascinating to watch how LLMs are taking over the translation industry. In the last few months, we've seen many great applications of how machines can assist and perform translation tasks. The reason LLM's seem to be taking over is because of the context they can accept and leverage when translating. Today, we're very excited to announce immediate access to the latest version of Crowdin AI with the fine-tuning feature! A way to feed TM's and glossaries of any size before asking the LLM to translate your content.

This month, much like in the recent past, our focus has been dedicated to implementing AI into localization workflows. As we continue to explore the potential and possibilities that artificial intelligence brings, it's worth mentioning other exciting updates as well.

Mobile app localization is not just about translating your app into different languages. It’s about creating a seamless and engaging user experience for your global customers, adapting to their preferences, culture, and behavior. If you want to learn how to localize your mobile app effectively and efficiently, we have a great resource for you. We’ve just released a free e-book that covers everything you need to know about mobile app localization, from the basics to the best practices.

In this update, we'll unveil the highly anticipated TM Penalties feature, allowing localization managers to exercise greater control over Translation Memory matches. Additionally, the Crowdin Marketplace welcomes powerful applications like Mass User Manager for Crowdin Enterprise, simplifying project management for teams handling multiple projects. Moreover, new GNU Gettext Helper Apps facilitate smoother interactions with resource files, and the File Type Modifier app ensures accurate handling of proprietary file formats. Join us in exploring these exciting updates.

In this article, we will explore the importance of translation management systems and guide you on how to choose the right one for your needs. If you need to make your business multilingual or you are new in localization, this walk-through will help you to deal with your multilingual content management. Let’s see how this translation management software can help manage projects, centralize and automate translation tasks, and facilitate stakeholder communication.

Wildlife Studios, a leading mobile gaming company headquartered in Brazil, embarked on a comprehensive localization journey to expand its player base globally. With Crowdin localization platform, Wildlife Studios successfully localized 27 projects into 12+ languages, resulting in rapid translation, optimized costs, and increased player satisfaction. Let's explore how they achieved these results. <table> <thead> <tr> <th class="align-baseline">SUMMARY</th> <td></td> </tr> </thead> <tbody> <tr> <th class="align-baseline">Translation Approach</th> <td> <ul> <li> Translation by an agency (a vendor from{" "} <a href="https://store.crowdin.com/partners" target="blank"> Crowdin Marketplace </a> ) </li> <li>An internal team of translators</li> <li>A localization manager and proofreading by the transparent reporting system</li> <li> For urgent issues – a Slack channel for the project manager and the game development team </li> <li>Feedback about localization from users by dedicated Community Manager</li> </ul> </td> </tr> <tr> <th class="align-baseline">Functionality Used</th> <td> <ul> <li> <a href="https://developer.crowdin.com/api/v2/" target="blank"> Crowdin API </a> </li> <li> <a href="https://support.crowdin.com/project-reports/" target="blank"> Reporting system </a> </li> <li> <a href="https://support.crowdin.com/versions-management/" target="blank"> Version management </a> </li> <li> <a href="https://crowdin.com/blog/2021/08/25/translation-memory" target="blank"> Translation Memory </a> </li> <li> <a href="https://crowdin.com/ai-localization" target="blank"> Crowdin AI Assistant </a> <br />(<strong>Note:</strong> AI Assistant application is deprecated. We highly recommend switching to the native <strong>Crowdin AI</strong> for a better and more seamless experience.) </li> <li> <a href="https://store.crowdin.com/zendesk-guide" target="blank"> Zendesk - Crowdin integration </a> </li> </ul> </td> </tr> <tr> <th class="align-baseline">Key Results</th> <td> <ul> <li>27 localization projects.</li> <li> Rapid translation and release of localized game content into 12+ languages, speeding up time-to-market. </li> <li> Optimized costs by leveraging translation memory and reusing previously translated content. </li> <li> Received positive player feedback, reflecting high customer satisfaction with localized experiences. </li> <li>Increased the overall player-base of Romanian region by 25%.</li> <li> The number of issues being solved directly through translated self-service means (FAQs, Bots, etc) increased by 30%. </li> </ul> </td> </tr> </tbody> </table>

Machine translation has always been a controversial topic in the multilingual world, but MT is here to stay, so let’s see what are the types, use cases, and how it can help. We’ll also cover which MT engines are available in Crowdin and how to leverage them.